Change your relationship with exercise.

(so that you work out a lot more; and surfing? our metaphor!)

You are tired of feeling kind of blah and out of shape. Yeah, not that fun.

You sorta work out, but not all that much. And, you’ve tried to work out more — so that you look great! Feel great! You’ve come up with game plans that usually involve (1) the gym and/or (2) a lot of self discipline.

What happens = failure to launch. Even if you start the plan and hit the gym this week, you don’t stick with it.

But what if you created an exercise plan that’s TOTALLY different — special, magic planning that doesn’t feel like “planning”? What if working out felt different?

If working out really worked for you, and your schedule and bunch of other stuff that we’ll get into (keep reading), in that case, you’d work out more; when you worked out more, you’d get in shape, finally.

In other worlds… What if working out felt fun, like surfing (but with no actual surfing, and no water required)? In 4 surfing-mentality-ish steps (see steps, below!) you could work out, each week, and it would feel more like…

Surfing — it feels like soaring.

You’re sitting on a surf board, in the water, far off from the shore. All you can hear is the sounds of the sea, and all you can see for miles is blue ocean. You’re exactly where you want to be.

You see a wave coming from the horizon towards you, so you start to paddle to catch it. You feel the wave building underneath you, and, at just the right moment, you jump. You land (without falling, hooray) with two feet on your surfboard, and tip down towards the right to ride down the wave.

You’re surfing. You can reach your right arm out and touch the inside of a wave. How cool is that? It smells so salty and sprays your face a little bit. Totally exhilarating.

And, of course, you will paddle out again, past the surf and through the crashing waves, to go again.

How different is this from going to the gym?

The elliptical has nothing on that. The gym is sterile at best, smelly at worst. And definitely not exhilarating.

The mindset of a surfer = the perfect way to approach working out (so that you actually do it) (in 4 steps, keep reading!)

What if exercising could feel just like surfing?

You can work out, and doing it can feel amazing, and felt just like riding down a wave.

You can craft a work out routine that was exciting for you, instead of feeling like an obligation. A plan that goes with your flow, and the flow of your life — like a surfboard on a wave…

If you could exercise regularly, and you could look the very best that you can look (and your best? Amazing).

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Laurie has this completely marvelous way of being wise and charming and disarming and down-to-earth and hilarious all at the same time, so that you instantly feel comfortable and supported and cared for. She is a very fun person to play with.

Anything she does is going to be as smart and unexpected and caring and great as she is. Also: expect to be giggling hysterically whenever you’re lucky enough to be around her. Worth meeting and knowing and holding onto!

– Havi Brooks, The Fluent Self

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You need the surfers mentality for landlocked exercisers.

You don’t actually need to ever surf to think like a surfer in creating a new way of exercising (surfing is our nifty metaphor).

The new plan naturally leads you to exercising regularly — it aligns neatly with your brand of fun (which we figure out, together — see Step 2!)

You use your surfer mentality to know actual activities you should do for exercise (which have nothing to do with surfing — unless you surf, in which case that might be one of your activities – see Step 3!)

You learn how to actually start working out, and stay exercising so that you can get in shape (see Step 4!).

You can stay in shape, and really look your best. And, more importantly, feel your best (see Step 1!). And, have fun doing it.

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Laurie’s Surf Guide was so helpful. When I read the exercise profiles, I realized that everything I did movement-wise fit only one of the exercise profiles; I was completely missing another profile that was hugely important to me. That explained why – no matter what I did – I always felt like something was missing and that I wasn’t really getting the right exercise.

After that realization, I joined a gym so that I could attend their dance classes. I love them! And I feel much more satisfied.

– Elizabeth Halt, Retinal Perspectives

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Hence, the Surf Guide.

• You Get a 33-page, Surfing mentality instruction manual

The booklet walks you through the 4 steps to creating your own exercise plan (using surfing as your metaphor). It’s not just re-purposed blog content — it’s all! new! material! in each step.

1. Step 1: You Don’t Surf to Get to the Shore. Getting to the shore is just the end result; the purpose of surfing is the ride. We find the instant gratification you can get from each time you exercise, since the end result of flat abs (which we do want) doesn’t keep us working out regularly (if it did, you’d be at the gym right now).
2. Step 2: Buy the Right Board. There are different kinds of surfboards — some are right for you, some will lead to wipe out. How you like to exercise is key for regularly moving. There are 4 kinds of  exercise profiles, you learn which one fits you.
3. Step 3: Pick the Right Wave. It might be amazing to surf a tidal wave… but not for me! Your right wave is the actual things that you’ll keep doing. And, how often you should do them. You find those.
4. Step 4: Know When to Hit the Beach. You don’t just surf whenever — you surf based on the tides. You have tides too — high tides, when your energy is up, and low tides, when your energy is down. You know when to move based on these.

• You Get Easy Tools (for each step)

You get tools in each of the four steps that makes creating your surfer mentality exercise plan feel natural. You do each step, real-time, to build the exercise plan in the time it takes to read the book.

• You Get Your Own Surf Guide Workbook

You easily to put-it-all-together in the workbook included at the end of the Surf Guide. You neatly place the pieces together.

It costs $17 now, and on Wednesday, September 15th (and, forever more) it will cost $27.

When you think of what you’ve spent on gym memberships, trainers, instructors, all of that stuff that didn’t work for you, it’s barely a fraction of the cost. I love a deal!

Hang 10

Surfing is going with the flow, but actively. You don’t just float in the water, you move forward in the direction that you want to go — which is exercising more, to get into shape, which is really *dare I say* narley. Radical, even.

(And all of those other things surfers probably say, that will make you shudder as much as I just made you cringe. I actually almost just called you “dude.”)

Sound like you like you’re kind of party?

I want to go surfing!